"51% of U.S. consumers say they pay more attention to Postal Mail than email"

                         -Pitney Bowes 2020 market summary

"Direct Mail delivers a 30x response rate over email

                    -Pitney Bowes 2020 market summary

History

With more than 25 years experience working all sides of the print production equation from ad agency creative & marketing, photo production, prepress production, agency, print & paper procurement, and print sales, Jim Gaustad, founder and CEO of the G Group, sensed that something was missing in the market of print advertising. 


Jim saw the opportunity to offer print and marketing solutions in a way no one else was yet considering. This encouraged him to form The G Group - a company with the capability to service clients in a more tailored way than the cookie-cutter approach offered by most of the corporate print giants.


What sets The G Group apart is its ability to find the perfect production facility for the type of project instead of trying to jam it into a corporate platform, or a one or two plant company. The G Group also analyzes logistics, distribution abilities, mail consolidation, co-mail and co-bind solutions. All criteria is considered for the most cost effective fit.

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The  G Group is family owned and operated and prefers to partner with vendors structured like itself. This business model ensures clients receive great pricing, preferred scheduling, and a direct line to company owners and officers. However, for those clients that require the corporate print model, The G Group is also partners with big players in its stable of vendors.